ILIA Soft Focus Blurring Blush - Talc-Free Powder Blush (many shades)

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What it is: A talc-free, noncomedogenic blush that visibly blurs pores and smooths texture—for buildable, featherweight color that lasts up to 12 hours.

Coverage: Light

Formulation: Pressed Powder

Highlighted Ingredients: 
- Soft Focus Complex: Blurs and smooths with the perfect ratio of light-filtering powders.

- Edelweiss Extract: Visibly lifts and smooth, making skin look more youthful. lifts and smooths for a more youthful look.

- Winged Kelp Extract: Is a potent replenisher that restores hydration and supports firmer-looking skin.

Ingredient Callouts: This product is cruelty-free.

What Else You Need to Know: Inspired by a blurring camera filter, this foolproof formula (previously found in the limited edition Ethereal Baked Face Palette) diffuses pores + texture with a blurred, dimensional finish. Light-filtering powders blend + build seamlessly—while skincare ingredients hydrate, smooth + firm over time.

Clinical Results: In a clinical study of 52 people:

Immediately:

- 94% said it blurred and smoothed skin texture

After 8 hours:

- 94% said the color lasted all day

After 28 days:

- 94% said their skin looked smoother and more refined