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What it is: The iconic Rouge G design has been modernised with an array of customisable jewel cases that can be refilled as desired.
Formulation Type: Lipstick
Highlighted Ingredients:
-Lily flower and sweet almond oil: Smoothing, hydrating and plumping.
Ingredient Callouts: It comes in recyclable packaging. It is also vegan, gluten-free, and cruelty-free.
What Else You Need to Know: Rouge G has been reinvented in a radiant golden adornment revealing its secret double mirror. Customizable and refillable at will, Rouge G cases come in an array of designs, showcasing Guerlain's know-how and commitment.
Research Results:
ROUGE G VELVET:
-Instantly softened, lips are hydrated and 45% smoother³, for 16-hour comfort⁴.
-After 4 weeks, their regeneration is optimised by 37%⁵.
-Lips are visibly plumped and shaped; they are more beautiful day after day, even without make-up.
ROUGE G SATIN:
-Instantly softened, lips are 46% more hydrated⁶, 49% plumper⁷ and 53% smoother⁷.
-After 4 weeks, lips’ regeneration has increased by 23%⁸, they are smoothed, shaped and plumped, even without make-up.
³Clinical test on 25 subjects.
⁴Self-scoring on 32 subjects.
⁵Dermatological clinical test on 30 subjects.
⁶Instrumental test on 32 subjects.
⁷Clinical test on 25 subjects.
⁸Dermatological clinical test on 33 subjects.
The weight of this jewel case has been reduced by 19% and its manufacturing process optimised, allowing a 30% reduction in CO2 emissions compared to the previous generation of Rouge G cases.